If the Suit Fits

Brothers 2014

Campaign Movie

There are many sports headphones out there, and it takes a lot to stand out. We put the spotlight on the one product benefit of the Active range that competitors don't focus on – sweat resistance. Anyone who works out, regardless of their level of fitness, can relate to sweat.

We wanted to celebrate the Urbanears Active’s sweat-proofness by creating the ‘Limited Sweat Edition.’ Each unique pair of headphones was worn by one of seven popular personalities for their workout, and after being drenched in sweat, were sold to one lucky fan.


The Suits

Case Movie